We are committed to a range of evolving Environment & Fair Trade ethical policies as we strive to support sustainability in our world:
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  2. 1. Zero Tolerance for Child Labour: We strictly prohibit child labour and ensure our suppliers comply through regular on-site inspections and annual visits from our UK staff.
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  4. 2. Workplace Equality: We prioritize equal employment and compensation for both men and women.
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  6. 3. Worker Benefits: We guarantee that our workers are safe and insured, meeting all local safety regulations while providing a supportive work environment.
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  8. 4. Educational Support for Workers’ Children: We offer educational opportunities for the children of our workers and are committed to increasing funding for these initiatives.
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  10. 5. Comprehensive Training: All workers receive top-notch training, including traditional skills like hand tie-dyeing and specialized embroidery, taught by master craftsmen. This ensures the preservation and enhancement of traditional garment-making skills.
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  12.  6. Environmental Responsibility: We require our factories to use locally sourced fabrics to support the local economy, reduce poverty, and minimise transport-related emissions.
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  14. 7. Reduction of CO2 Emissions: We prioritize shipping by sea to the UK rather than by air, significantly lowering fuel consumption and carbon emissions.
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  16. 8. Non-Toxic Dyes: We exclusively use environmentally friendly dyes, including AZO-free options, that pose no harm to our workers or the planet.
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  18. 9. Timely Payments: We ensure prompt payments to our suppliers, helping them maintain cash flow and fulfil their ethical commitments to workers.
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  20. 10. Sustainability Initiatives: We utilise sustainable materials whenever feasible. For instance, our mail order catalogues are printed on high-quality paper from FSC-certified forests with organic vegetable-based inks (please recycle or pass them on). We also use recyclable and biodegradable packaging for all shipping of goods. We promote recycling across all facets of our operations.
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Our primary factories are members of the AEPC, the leading regulator of fashion exporters in India, which plays a vital role in upholding our ethical standards.
Additionally, they are SEDEX Certified, part of a not-for-profit organization dedicated to enhancing responsible and ethical business practices within global supply chains.

We visit our factories twice a year and have an Adini (India based) QC team who visit factories every day to make sure necessary standards are always met.